Saturday, May 30, 2020

Brand Manager Resume Sample Writing Guide [20+ Tips]

Brand Manager Resume Sample Writing Guide [20+ Tips] Brand Manager Resume SampleFlorence Whitmerflorence.whitmer@gmail.com812-568-9742ObjectiveDynamic and team-focused brand manager with 7+ years of experience in a fast-paced environment. Eager to support Nike with top-class organizational skills and in-depth knowledge of integrated marketing campaign tactics. In previous roles developed innovative marketing strategies and boosted sales by 50% and wonProduct of the YearAward.Work ExperienceSenior Brand ManagerAdidas, New York, NY20132015Created marketing objectives against business unit priorities.Implemented consumer research and market trends into actionable insights for sell-in and sell-thru communication strategies.Created full 360-go-to market plans, content roadmaps and oversaw the creation of the tools for all apparel.Managed a high performing and engaged team of 5 marketing specialists and analysts.Oversaw content creation (shoots, interviews, video, etc.) for seasonal initiatives and product drops across to be used on all chan nels including retail, online, paid media and newsroomWorked with the Senior Manager for Sell-In and Strategy to shape the messaging and strategy of the business unit.Key achievement:Managed 4 seasonal marketing campaigns and production budgets for all apparel that boosted sales by 50%.Developed innovative merchandising strategy to differentiate the brand from our competitors that increased retail sales by 30%.Brand ManagerAdidas, New York, NY20112013Developed and executed brand communication strategy across all platforms (digital multimedia, marketing/sales materials, trade shows, education, photo shoots, and promotions).Collaborated and directed the work of outside marketing and PR agencies.Worked closely with the sales department to develop and execute effective promotional programs.Tracked and adjusted brand support spending to achieve budgeted levels.Managed monthly product forecasting requirements to achieve fitting inventory targets.Conducted business analysis and presented K PI reviews.Key achievement:Launched a new line of womens accessories and wonProduct of the YearAward. Increased sales by 35%.EducationMBACornell University, New York, NY2015B.A., MarketingCornell University, New York, NY2011Key SkillsAnalytical skillsCommunicationInterpersonal skillsMarketing principles, practices, and proceduresMarket researchMS OfficeMulti-taskingOrganizationPersuasionProject managementCertificationsFacebook BlueprintCanva Design SchoolGoogle eCommerce Analytics TrainingLanguagesGermanCommunicativeFrenchCommunicativeInterestsExtreme sportsAerial photographyWant to save time and have your resume ready in 5 minutes? Try our resume builder. Its fast and easy to use. Plus, youll get ready-made content to add with one click. See 20+ resume templates and create your resume here.Sample Brand Manager ResumeSee more templates and create your resume here.One of our users, Nikos, had this to say:[I used] a nice template I found on Zety. My resume is now one page long, not th ree. With the same stuff.Create your resume nowAre you representing a brand? If yes, you might want to switch over to: Brand Ambassador Resume Sample GuideLooking for other jobs in sales and marketing? Heres a couple of guides you might find interesting:Marketing ResumeDigital Marketing ResumeSEO ResumeSales Associate ResumeSales Manager ResumeSales Representative ResumeRetail Manager ResumeConsultant ResumeWriter ResumeBusiness ResumeEvent Manager ResumeEvent Planner ResumeMarketing Manager ResumeSocial Media Manager ResumeHeres how to write a brand manager resume that manages to deliver:1. Choose the Best Format for Your Brand Manager ResumeA brand manager is responsible for promoting the image of the company as well as the products or services the company offers. This is why a brand manager resume should highlight such skills as creativity, business acumen, great organization, and communication skills.Your resume must instantly communicate your personal brand value, and prove th at you know how to take care of building someone elses brand.Heres a list of proven guidelines that will help you make your the most of your brand manager resume:Prepare the best heading for a resume, you dont have to put any address on your resume. In most cases, your mobile number and email will do.Make sure you know what sections a standard resume should include. Dont miss any!Pick out your ideal resume format. The chronological resume template will be your choice 9 out of 10 times.Select the best font for a resume. Keep it professional. Avoid fancy looking ones.White space is your friend. Crammed resumes never look good.Not sure whether to submit a Word or PDF resume? The latter works best. But if youve been asked to deliver yours as an MS Word, do it.2. Write a Brand Manager Resume Objective or SummaryYour brand manager resume should open with the so-called profile summary for a job.Its a short introductory paragraph that can take the form of either a resume summary or resume o bjective.Heres how to distinguish between the two:A professional resume summary is a great choice for candidates with more than 2 years of brand management experience. It brings up your key achievements and offers a short rundown of your previous experience.A resume career objective works best for entry-level positions or career transitioners. Why? Well, it concentrates on your transferable skillsto convince the hiring manager youre a great fit for the position.Either wayYour resume profile will become much more convincing if you add some numbers to it to prove what your true impact is.Pro Tip: Leave writing this section for the very end. Its a short version of your brand manager resume, so itll be much easier to write once youve got the full-length version on hand.3. Create the Perfect Brand Manager Job Description for a ResumeHeres the deal:Your resume work experience section is where you close the deal with the hiring manager.It only needs to show one thing:Youll get the job done better than anyone else.How to do this?Learn how to tailor your resume to a job posting:Put your latest position first. Follow it up with the previous ones.Make sure the job titles on your resume are understandable and describe the nature of your job. Also, list the company names and dates worked.Display your duties and achievements on a list of bullet points. Up to seven bullets per position will be enough.See to it the bullets contain resume action words such as managed, boosted, delivered, improved, etc.Focus on your relevant experience. Dont list everything youve ever done in your life.Pro Tip: If you find it hard to quantify every experience bullet, find up to 3 things you can put a number to and present them in a key achievements subsection.4. Make Your Brand Manager Resume Education Section GreatListing education on a resume is important.All the more so as you can get some additional points for your educational endeavors and certifications you hold.If you have more than 5 ye ars of experience, you can keep your brand manager resume education section short and sweet. Degree, school name, location, and graduation year will be enough.Less than 5 years of professional experience? Your assistant brand manager resume education section will benefit from including info on your GPA (if higher than 3.5), academic achievements and honors, extracurricular activities, and relevant coursework.Listing certifications on a resume is always welcome. Just put them in a dedicated section to make sure they have all the visibility they deserve.5. Highlight Your Brand Manager SkillsDisplaying the right skills on your brand manager resume is crucial.Use the list below to get inspired:Brand Marketing Manager ResumeSkillsMarketing principles, practices, and proceduresMarket researchMS OfficePersuasionPresentingProduct developmentProject managementSales managementSales marketing budgetSocial mediaTeam managementAnalytical skillsCollaboration and teamworkCommunicationCritical thin kingDecision makingInterpersonal skillsLeadershipMulti-taskingOrganizationProblem solvingTime managementIts crucial for you to concentrate on relevant skills. Dont put all the things you can do. Dog walking is a skill, but your associate brand manager resume wont necessarily benefit from it.This is how to pick out the best skills for your brand manager resume:Start with making a list of all skills to put in a resume. Include a soft skills list, as well as a list of technical skills for a resume).Look at the job offer again to see what skills the employer is looking for specifically.Take another look at your list and find the ones you have.In your brand manager resume focus only on your strongest skills and list them in your key skills section.Make sure your entire brand manager resume is full of skills: you can put some in your resume profile. See to it that you can explain each skill you list by referring to your experience section.Pro Tip: Populate your key skills section with up to 10 of your top skills. Leave out the ones you dont have a great grasp of.When making a resume in our builder, drag drop bullet points, skills, and auto-fill the boring stuff. Spell check? Check. Start building your resume here.Create my resume nowWhen youre done, Zetys resume builder will score your resume and tell you exactly how to make it better.6. Add Other Sections to Your Brand Manager ResumeBoost your personal brand proposition by adding extra sections to your brand manager resume:Language skillsAchievements and awardsVolunteer workInterests7. Attach a Brand Manager Resume Cover LetterIf youre asking yourself:Should I include a cover letter?The answer is: yes, you should.A well-written cover letter can double your chances of landing an interview. Only half of the candidates send them, but more than 50% of recruiters expect them.AndIf you know how to do it, writing a cover letter will be smooth:First, make sure you know all about formatting a cover letter.Write a captivati ng cover letter first paragraph.Dont focus on what you want, but what you have to offer.Remember: cover letter endings are just as important as openings.FinallyDouble-check that the length of your cover letter is within acceptable margins.Pro Tip: To show youre a serious candidate, learn how to follow up on a job in a short email.Here we go!This is how to make a job-winning resume for brand manager positions.Are you writing a brand manager resume for the first time? Or perhaps youre a seasoned pro eager to help the rookies out? Wed love to hear from you, leave your comment below!

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